No industry has reached such a level of justification with their name other than OTT, which means Over-the-top. The reason behind this is quite prominent – users can stream their favorite contents devoid of any barrier such as time, location, or purchasing value. And if the OTT service is launched using Muvi’s platform, content owners can overrule the device barrier as well because it supports multi-device channel. Check out Muvi’s complete range of streaming solutions, now!
OTT - Latest updates on OTT
What Is Linear TV? The Difference Between Linear TV Vs OTT (2026 Updated) 26 December 2025
Are you a streaming business seeking clarity amidst the ever-evolving streaming landscape? Wondering about the fundamental concepts of Linear TV and OTT services? In today’s media industry, understanding the difference between these two broadcasting approaches is vital. While Linear … Continue reading
Top 5 Reasons To Go With a SaaS Service Instead of Building Your Own OTT Platform 15 October 2025
Thinking of starting your own SaaS service or are you an organization that’s looking to expand into the realm of OTT Streaming Service? I am sure you would have thought about various things that go together to make an OTT … Continue reading
Get This Straight: OTT vs IPTV 29 September 2025
We often come across the terms OTT and IPTV when talking about the video streaming industry. While IPTV and OTT both refer to delivering content to the end users, however, there is some difference in the mechanism used in both. … Continue reading
Create Your Own OTT Platform in 5 Simple Steps – No Coding Required 01 August 2025
Whether you’re a content creator, a media entrepreneur, or simply a passionate artist, the power to captivate audiences is now at your fingertips. Unlock Your No-coding Streaming Success in Just 5 Simple Steps! Continue reading
What is VOD? How it Works: A Detailed Guide 05 May 2025
In 2025, the video on demand (VOD) market is projected to reach $133.44 billion, with approximately 1.4 billion users globally. According to Statista, the VOD market will grow at a CAGR of 8.27% from 2024 to 2027. VOD user … Continue reading
OTT Market Projection – US [2025 Update] 18 December 2024
Introduction The OTT or Over-the-top services refers to movies and shows that are delivered directly to digital users without the need of cable or else satellite television subscription. The OTT market is projected to witness innovative and advanced … Continue reading
OTT Market Projection (2021 – 2026) – The United States of America 23 February 2023
The OTT market is projected to witness innovative and advanced transformation, which allow the users to access everything they prefer at a single space. More people are opting for the online mode of entertainment and as a result the … Continue reading
5 Things You Need to Know to Create A Successful OTT Business 28 September 2022
OTT provides a unique opportunity to entertain audiences in their personal space. It gives the media and entertainment industry a great opening to keep their audience engaged and build a strong brand image. There are several successful stories who have … Continue reading
The Role of AI in Transforming the OTT experience 26 September 2022
AI adoption is intensifying across industries. Adoption of AI/ML by several media companies has shown growth across a wide range of digital content channels and that’s why we are witnessing the rise of several new as well as untapped … Continue reading
Joint Strategies by TELCO-OTT Partnership 17 August 2022
The collaboration between the streaming platform and telecom companies is at a turning point. The ready infrastructure from telecom providers such as networks, data, data centers, CRM, Billing systems, customer support, and more, can be leveraged to provide a great … Continue reading
